About the Client
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Hotel name: Ribarska Koliba Resort
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Location: Pula, Croatia
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Size: 60+ rooms, apartments, suites, and villas
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PMS: Rentlio
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Channel Manager: Rentlio
Property description:
Located in the picturesque southern part of Istria, in the city of Pula, the delightful all year round open Ribarska Koliba Resort draws its name from its historic restaurant, famed for over a century for serving exceptional cuisine. The resort offers a blend of more than 60 rooms, apartments, suites, and villas for year-round enjoyment, featuring a historic dining venue, a rooftop lounge bar, and an open swimming pool.
The Challenge
Post-pandemic, the Ribarska Koliba Resort faced increasingly unpredictable demand patterns, with each year presenting new challenges and shifting dynamics.
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Booking windows varied significantly — at times becoming shorter, at other times longer
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Revenue strategies needed to adapt depending on the period, from monitoring competitor pricing to focusing on ADR and booking pace
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These fluctuations made manual rate management and data analysis more complex and time-consuming
However, the available RMS solutions within the Rentlio PMS marketplace did not meet the hotel’s specific needs.
Why hotellab RMS
hotellab stood out as the only RMS that fully aligned with the hotel’s operational needs and revenue strategy:
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Customized pricing strategies tailored to leisure and seasonal demand, particularly valuable in a highly volatile market environment
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Automated pricing across both hotel rooms and villas, reducing time spent on manual rate management and data analysis
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Flexibility to adapt to shifting booking patterns, competitor dynamics, and changing demand conditions
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Support for a more strategic and efficient approach to revenue management
Overall, hotellab was chosen for its ability to combine tailored pricing, automation, and flexibility — fully aligning with the hotel’s specific needs and revenue strategy.
Implementation Journey
The implementation of hotellab was supported by a dedicated Customer Success Manager, Georgios Polychronidis, ensuring a smooth transition and effective adoption of the system.
Although the hotel team didn’t have an onsite revenue manager, their Front Office Manager had experience with e-commerce strategies. Together with Georgios, they effectively implemented key strategies such as the following that optimized the operations:
— Creating seasons and events focusing in ADR or Occupancy
— Yielding on room type level both for villas and hotel rooms
— Analyzing competition and customize the influence of each one based on the season
Results
In the summer of 2024, the result was straightforward: Ribarska Koliba Resort generated an additional revenue of over a hundred thousand euros, which translated directly into profit. Additionally, their Front Office Manager could focus more on guest satisfaction while still maintaining control over pricing.
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ADR: +11€
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RevPAR: +31%
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ROI: 3.200%